After successfully launching a beta site designed by The WB and built by Tierra, The WB conducted focus groups, gathered site analytics and sought Tierra’s advice on how to improve the user experience, navigation and functionality of the new website.
Tierra subsequently developed and integrated all new functionality for the re-designed site, including:
A powerful and visually compelling search function
User-generated video comments
Integrated message boards
A licensed quiz application
TheWB.com is powered by a content management system that Tierra custom-developed to The WB's specifications.
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Tierra Innovation Inc
321 Dean Street, Suite 2
Brooklyn, NY 11217
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